COSMETIC FORMULATION
PRODUCT DEVELOPMENTWho is it for ?
For founders who want to create a beauty product from scratch: haircare, skincare, bodycare.
Maybe you've tried developing your product on your own, only to find yourself stuck between suppliers, laboratories and endless technical decisions.
Maybe the formula you've received doesn't quite deliver the result you had in mind. Or the laboratories you've approached have offered ready-made solutions without really listening to what you want to create.
You don't need another white-label formula. You need someone who understands your vision, knows how to translate it into a product, and works alongside you at every step.
From the first product decisions to the final development, this is a hands-on partnership designed to turn your idea into a product that feels distinctly yours. Joan helps founders navigate those decisions with a technical and strategic perspective — so the final product is not only technically sound, but coherent with the brand and its ambitions.
What’s in there ?
4 steps : you come with an idea and yo leave with a product ready to launch.
Each step above can be booked individually, as a standalone option.
01 — Brand & Product Discovery - $1,500
Building the foundation- A great product stars long before the formula
A deep dive into your brand, target customer, market positioning and product objectives, combined with a technical market watch covering competitors, existing products, pricing, ingredients and opportunities for differentiation.
02 — Custom formulation development - from $3,000$
Create something unique that belongs to your brand
A custom beauty formulation developed around your product brief, including the base formula, active ingredient selection, target concentrations and raw material recommendations. We translate your vision into a unique formulation that fits your brand and will make it different on the market.
Price is based on the formula complexity
03 — Packaging & product development - $1,800
Design the product beyond the formula
A comprehensive guidance through the development of your primary and secondary packaging, from selecting the right format, materials, finishes considering the formula and make the final product feel more premium.
Access to a curated list of packaging suppliers, including suppliers able to develop both primary and secondary packaging in smaller quantities, giving you the right contacts to bring your chosen direction to life.
04 — Final review- $1,000
Before the launch
Guidance prior to launch, including packaging information, product barcode creation, marketing copy and claims, and how to communicate product benefits appropriately.
This is for you if…
You’re developing a product yourself and want an expert to validate your technical decisions.
You’re already working with a laboratory but want an independent perspective to better understand their recommendations.
You’re unsure about a formula, ingredients, product performance or other technical decisions and need clear answers.
You want an experienced cosmetic chemist to challenge your thinking and help you make better-informed decisions.
You want expert guidance without handing over the development of your product.
